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Monday, 18 July 2022 12:46

Creative Economy, Tourism Minister Targets To Open 4.4 Million New Jobs

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Minister of Tourism and Creative Economy (Menparekraf), Sandiaga Salahuddin Uno targets 4.4 million new jobs to be absorbed from the creative economy sector in Indonesia by 2024.

"In 2022, our target is 1.1 million new jobs and will continue to encourage up to 4.4 million jobs in 2024 through empowering MSMEs," he told RRI.co.id while attending the 2022 Indonesian Creative Appreciation (AKI) event in Tangerang Regency, Sunday. (17/7/2022).

Sandi, as he is familiarly called, said that in realizing this target, synergy was needed between the central and regional governments as well as all other stakeholders.

Therefore, continued Sandi, with the AKI program, it is hoped that it will be able to gain world appreciation to encourage the creation of 4.4 million new jobs.

"But we must not be careless because the threat of a food crisis, an energy crisis is right in front of our eyes. We must join hands together to ensure that the solutions we provide are in accordance with the needs of the community," he said.

In addition, he also said that AKI 2022 is expected to be one of the efforts to develop the creative economy sector in increasing product capacity and digital innovation, so that in the future it can reach a wider market.

"On behalf of the Ministry of Tourism and Creative Economy, we are very optimistic and full of hope that our local MSME products will compete and later we can reduce unemployment in Indonesia," he said.

In the AKI event which was held in the Tangerang Regency area, Menparekraf Sandiaga highlighted the potential of local MSMEs from the food and beverage sector to advance to class.

Local food and beverage products are considered to have great potential to be sold to various regions at home and abroad.

"I saw that each of the 27 existing products has higher quality and more digitized and has more variations that are more suitable for the needs of the community," he said.

Sandi added, with the implementation of the AKI program in collaboration with Shopee as one of the e-commerce sites in Indonesia, it is hoped that local MSMEs will be included in the digital platform.

"We appreciate the support provided by Shopee to achieve digital capacity building in various cities and districts," he concluded. (RRI)

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