VOI - Voice of Indonesia | RRI - Radio Republik Indonesia

Indonesian Embassy in Canberra, Australia through the Trade Attaché along with the Indonesian Fashion Designers Entrepreneurs Association initiated a batik promotion consisting of a fashion show and batik workshop. The event was held at the Indonesian Embassy in Canberra on  Monday (26/2). Indonesian Trade Attaché in Canberra, Agung Haris Setiawan has conveyed that the Indonesian Embassy in Canberra is committed to maintaining the momentum of high enthusiasm among consumers and business people in Canberra by promoting  cultural diplomacy and trade    to bring    a positive    image    of Indonesia    on the    international    stage. This activity, which promotes Batik as a culture and product of Indonesian Small and Medium Enterprises, was attended by more than 100 invited guests consisting of female ambassadors, ambassadors' wives, boutique owners and some diaspora businesspeople in Canberra.

The Indonesian Trade Attache invited 5 designers from the Yogyakarta Indonesian Fashion Designers Entrepreneurs Association namely Deeje Batik, Gee Batik, Essy Masita,  Dewani Batik and Ani Seto. All designers will also atrend in Sydney and Melbourne through Indonesia Modest Fashion Week Melbourne on 1-  5 March, 2024.

Some  ambassadors and ambassadors' wives were very enthusiastic about taking part in the batik making workshop. According to Haris, this kind of activity is important to show that hand-made Batik has a complicated process and requires expertise, so it has high added value. Transactions carried out during the implementation of the activity amounted to 15,000-20,000 Australian dollars and there is still some potential from business people who are also invited to attend the Indonesian Trade Expo next October. This fashion show activity is a continuation of the "Free Postage" or free shipping program which was launched previously, so that the promotion of Batik will be even greater and help Small and Medium Enterprises.