Citizens and coffee’s lovers in Brunei Darussalam enthusiastically welcomed the Indonesian coffee promotion activity done by the Indonesian Embassy in Bandar Seri Begawan. In its statement received in Jakarta on Monday (4/7), the embassy reported that more than one hundred guests enthusiastically attended the activity in Brunei, which was held for the first time by the Indonesian Embassy in Bandar Seri Begawan on Saturday (2/7). The theme of the activity is "My Coffee, My Indonesia" which aims at introducing more special types of coffee with various types of varieties from various regions across Indonesia to coffee’s lovers in Brunei.
Indonesian Ambassador to Brunei Darussalam, Sujatmiko pointed out that currently, the culture of drinking coffee in Brunei is continuously growing and groing so that the cafe business is also increasingly found. Therefore, it is hoped that this activity can encourage business collaboration between Brunei coffee business enthusiasts and suppliers or roasteries from Indonesia. The Indonesian coffee promotion activity was attended by local government officials, diplomatic circles, business importers of Indonesian products, cafe owners in Brunei, media/influencers and young people of Brunei. The series of events began with a talk show hosted by a Bruneian coffee expert who is also a coffee expert, barista instructor, M. Fadhil Abubakar, who told about the superior taste of Indonesian coffee.
Moreover, the Indonesian Embassy in Bandar Seri Begawan invited six local cafes to take part in promoting Indonesian coffee at the coffee tasting session. Types of coffee promoted include Arabica Gayo, Toba Aek Raja, Kamojang Honey Anaerob, Ijen Yellow Cattura, Bali Sudana, Toraja Kalosi, Malabar Cibercek, Fruit Bomb Puntang produced by selected cafes and coffee roasteries in Indonesia. Each guest seemed enthusiastic in discussing and tasting the coffee served based on what they like.