VOI - Voice of Indonesia | RRI - Radio Republik Indonesia

Producers of fresh food-producing milk, meat, and beef meatballs are starting to shift to the realm of digital business amid the COVID-19 pandemic that is encouraging people to use more e-commerce services. Commercial Director of PT Great Giant Livestock, Dayu Ariasintawati, in Jakarta on Sunday, said the company is one of the producers of fresh food that has turned to meet the needs of consumers through online services as well as wanting to prove that e-commerce is promising.Changing consumer patterns is a challenge, especially for fresh products such as meat, meatballs, and milk that do not use preservatives and must be stored frozen and chilled to keep them cool and in the best condition for consumers. This is a business challenge when a pandemic occurs.Therefore, he expands the business because he wants to meet the needs of consumers who are now turning more to e-commerce. Products will be shipped with the Go-Jek or Grab service for "sameday service" delivery so that consumers get the product on the same day as the order//Ant