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The "Sudden Toba Creative Gathering" event at Seis Cafe & Public Space, Medan - 

Minister of Tourism and Creative Economy/Head of the Tourism and Creative Economy Agency (Menparekraf/Kabaparekraf) Sandiaga Salahuddin Uno encourages creative economy actors in North Sumatra (North Sumatra), especially in Medan to jointly make Lake Toba a world-class tourist destination.

In the "Sudden Toba Creative Gathering" event at Seis Cafe & Public Space, Medan, Tuesday (1/11/2022), Menparekraf Sandiaga revealed that Lake Toba as one of the five Super Priority Destinations in Indonesia needs to be strengthened by the presence of various local MSMEs. world class and quality. So that Lake Toba can become a tourist destination that opens up business opportunities and employment opportunities for the people of North Sumatra.

"We see that Lake Toba can become a locomotive for the creation of 1.1 million new jobs this year and 4.4 million new and quality jobs in 2024," said Sandiaga.

To realize these ideals, said Sandiaga, in addition to presenting quality MSMEs, his party also continues to develop the tourism potential of Lake Toba through the implementation of national and international class events. "So I hope that young people in Medan and its surroundings can also see Lake Toba as a potential for creative collaboration to invest creatively and do business," he said.

Sandiaga hopes that the "Sudden Toba Creative Gathering" activity will also become a forum for learning and new collaborations for creative youths in the Lake Toba Region and Medan City to realize the potential that exists in Lake Toba, so that in the future they can collaborate and contribute through creative works. to support the development of Lake Toba as a Super Priority Destination Area.

"In addition, we hope that Medan City as the closest source of quality creative human resources from Lake Toba can be a source of skill and knowledge transfer for creative young people there," said Sandiaga.

In this event, Sandiaga was accompanied by the Special Staff of the Minister of Tourism and Creative Economy for the Sector of Tourism Destinations and Strategic Issues, Brigadier General Ario Prawiseso; Head of Kemenparekraf/Baparekraf HR Development Center, Faisal; Head of the Bureau of Human Resources and Organizations of the Ministry of Tourism and Creative Economy, Wawan Ruswan; and Director of the Implementing Agency for the Lake Toba Authority (BPODT), Jimmy Bernando Panjaitan.

Also present was the Head of the Culture and Tourism Office of North Sumatra Province, Zumri Sulthony//VOI