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Friday, 19 April 2024 22:28

Indonesian Coffee Products Dominate the Egyptian Market with a Value of IDR 1.4 trillion Featured

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Indonesian Ambassador to Egypt, Lutfi Rauf  pointed out Indonesian coffee products have succeeded in dominating the Egyptian market with an export value of US$ 92.96 million or 1.46 trillion rupiah in 2023.  Ambassador Lutfi conveyed the export value includes 42, 69 percent of the coffee market share in Egypt  which makes Indonesia the largest coffee exporting country to Egypt from all over the world.  Ambassador  Lutfi in his  statement in Jakarta on  Tuesday (16/4) affirmed that it indicates  Indonesian coffee products are loved by consumers in Egypt.  According to Lutfi,  its distinctive aroma and taste are the main factors in attracting the interest of Egyptian consumers.

Moreover, Ambassador Lutfi  explained his party as the representative of the Indonesian government in Egypt always maintains and strengthens partnership relations among Indonesian coffee business actors and Egyptian coffee business players. The growing demand for coffee in Egypt particularly robusta coffee beans, makes Egypt a very potential market for Indonesian exporters. According to Lutfi,  this cannot be separated from the contribution of coffee commodity buyers from Egypt,  Al Amal for Agricultural Crops who continue to strive to increase the volume of imports of Indonesian robusta coffee beans to the Egyptian market.

Ambassador Lutfi hopes that  cooperation in the field of trade will be continuously  established and developed.  If there are challenges,  everything can be communicated well for the welfare and prosperity of the people of both countries.  Trade Attache of the Indonesian Embassy in Cairo, M. Syahran Bhakti explained Egypt is one of the countries that has a very high demand for coffee.  Indonesia's main competitor country in exporting coffee products to Egypt is Vietnam with an export value of US$ 48.07 million or 760 billion rupiah.  The export value is equivalent to 22. 21 percent of the total market share in Egypt.  Besides Vietnam,  there is Brazil with an export value of US$ 21.47 million  or 339 billion rupiah.  The export value is equivalent to 9.92 percent of the market share in Egypt. Syahran  further said  Egypt is the second largest market for Indonesian coffee exports to the global market after the United States.

 

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