Indonesia`s cellphone imports have dropped drastically to 11.4 million with total domestic production reaching 60.5 million units for 34 brands in 2017 from 18.5 million units with domestic production at 68 million units. Indonesian Minister of Industry, Airlangga Hartarto recently said in Jakarta that cellphone imports were down to 11.4 million units with domestic cellphone production reaching 60.5 million for 34 brands including 11 local brands in 2017. The local brands include SPC, Evercoss, Elevate, Advan, Luna, Andromax, Polytron, Mito, Aldo, Axioo and Zyrex.
The minister said that national products have already had strong branding for medium and low class level market. He said, the increasing competitiveness of national cellphones will strengthenthen positive image and popularity of the products, he said. Domestic cellphone industry has recorded a fast growth in the past five years due among others to government efforts in spurring the development of the telecommunication and informatics sector. The ministry noted that the increasing cellphone production in Indonesia follows among other things conducive improving business climate, downstream industrial development and optimization of local components to increase added value. Ant/19.02.2018 Rezha