A total of 72 Indonesian companies participated in the international woodcraft and household goods exhibition, Ambiente- 2023 in Germany.
According to a statement from the Embassy of the Republic of Indonesia, Berlin on Tuesday (7/2), before there was no implementation in 2021 and 2022, the Ambiente exhibition was again held from 3 until 7, February 2023, which was attended by more than 3,600 multinational companies from around the world.
Ambiente is an annual international exhibition that showcases the woodworking and homeware products, such as kitchenware, glass and glassware, ceramics, woodworking, light furniture and home decor.
The total number of Indonesian companies participating in Ambiente this time was the largest since the Government of Indonesia has built its own pavilion since 2017.
The participation of Indonesian companies in the exhibition was also the largest in ASEAN, followed by the Philippines, Vietnam, Thailand, Singapore and Malaysia.
The Indonesian Pavilion occupies Hall 10.4 with 11 companies, while 61 other Indonesian companies are spread across Hall 10, Hall 11 and Hall 8.
Indonesian Ambassador to Germany, Arif Havas Oegroseno, and the Indonesian Consul General in Frankfurt,Acep Somantrialso visited the Indonesian Pavilion.
On the second day of the exhibition on Saturday (4/2), the Indonesian Embassy in Berlin witnessed the signing of a trade contract by an Indonesian company, Art Classic for decorative lighting products.
On the third day of the exhibition, from activities at the Indonesian Pavilion and other booths, there were a number of potential interests and transactions from buyers and distributors from the Netherlands, France, Denmark, Italy, the United States, Soutj Korea, Egypt, Morocco, and India.
Several other companies outside the Indonesian Pavilion, such as PT Inspira Furnexindo, received potential trade transactions for wood cutting board products, and CV Nuansa Kayu Used for outdoor wood furniture products, with a total transaction of IDR 6.6 billion.
During the 2023 Ambiente Exhibition, the total participation of all Indonesian companies generated potential transactions of around IDR 151.6 billion.
Even more encouraging, all companies participating in the Indonesian Pavilion that exhibited craft products and home decorations made from processed wood have obtained FLEGT-Indonesia Legal Wood certificates.
FLEGT is a license that can provide data on certified timber, making it easier for monitoring and law enforcement agencies to trace timber to the source of its logging.
The majority of participating companies also took advantage of the Ambiente exhibition to strengthen networks with old partners after two years of the pandemic, as well as an initial networking event ahead of the Indonesia International Furniture Expo, which will be held in Jakarta from 9 until 12 March 2023..